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Product Management for Dummies | Ben Sampson
 
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Ben Sampson, VP of Product Management at Outsell, Inc., is fresh in his product management career, energetic, and inspiring! His Biz Talk breaks down exactly what product management is, what product managers do, and how to get into a product management position... even if you don't have a product management or tech background. Biz Talks is an event entertainment company that empowers career-curious students through inspirational talks by accomplished alumni. Website: https://www.biztalks.co/watch Facebook: https://www.facebook.com/biztalks.co Instagram: https://www.instagram.com/biztalks/
Views: 35973 Biz Talks
3 Minute Product Manager: Strategic Role of Product Management
 
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The strategic role of product management - spanning market intelligence, strategy development, new product development and lifecycle management.
How to Build a Product Development Process w/ Spotify
 
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👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2gLexl2 Find out more about us: http://bit.ly/2xPj8a8 💻 How to build a product development process? Companies treat the role of product management differently. Miles Lennon, Product Manager at Spotify, shared how they articulate the product development process at Spotify and the role of a PM. Miles Lennon has been developing software products at early and growth stage companies for about 10 years. Currently he is a Sr. Product Manager at Spotify where he focuses on developing tools for artists to grow their careers. Previously he led Spotify's social product area, a small product group focused on connecting friends, tastemakers and artists around music. Prior to that he led product development for GameGround and Tracked.com both of which were early-stage VC-backed startups in the NYC area. Chapter 1 0:11 Talk Goals Chapter 2 0:59 Speaker Background Chapter 3 3:50 Talk Agenda Chapter 4 4:16 Who Are Spotify's Customers? Chapter 5 5:50 What Does Spotify Consider as Its Products? Chapter 6 9:06 Product Lifecycle Chapter 7 13:50 Discovering New Opportunities Chapter 8 15:51 Tools Chapter 9 20:46 What Do We Expect of Product Managers? Chapter 10 29:04 Tech + Design Accountability at Spotify Chapter 11 31:31 Learn Chapter 12 34:53 Choose Chapter 13 39:40 Frame ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2xP0dMJ Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2xPj8a8 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 14709 Product School
What is Product Management?
 
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The following narrated video presentation explains the definition of product management according to the Blackblot PMTK Methodology™. Please turn on your speakers.
Views: 21638 Blackblot PM
Role of a Product Manager, Product Development Process, Skills Required | Product Management Basics
 
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In this video, we're going to get into the role of a product manager, the product development process, types of products & product managers and the skills/qualities required to make a career in product. VIDEO EXCERPTS: The role of a product manager is very broadly defined as a mini CEO that means that they are responsible for the success of a product, which is generally defined by certain metrics or KPIs attached to the product. Even though the role has product manager in it, a product manager is not a manager and they directly do not have any report each to them, but are responsible for taking all the stakeholders in a business together to make a product, which is why it is an extremely important role. To understand the product manager’s role more deeply, let's look at a product development process, all the steps in this process is something that a product manager is directly in charge of and it starts with understanding user expectations, which is user research. So product manager basically goes and understands the market, the user to figure out what kind of product is actually required. The next step is to plan, based on the research the product manager comes up with a lot of features that is required in the product he or she is trying to build. Now the product manager needs to define a roadmap and prioritize these features, what needs to go next month, the coming month, coming quarter, coming year and essentially make an entire roadmap for the product. The next step is to build the product; this is where essentially in software products the product manager will start working with the business team, the designers and the engineers to basically create the app, the platform whatever it is that they are working on. So there's a very infamous Venn diagram which goes hand-in-hand with the definition of product management, it's shown right here where the product manager sits between the business team, the designers and the technology team and sort of works with all of them together to ship the best product. The next step is to release the product where the product could be first opened to some beta users, small target audiences to see how it's really working, and then rolled out to the rest of the market. So once the product has been built and shipped to the market, it's the product managers responsibility to study the metrics, understand what is working, what is not working and restart the whole process again of going back to the users, understanding where the product needs to change, again make a road map for the same and then build it out again roll it out to the consumers and do this over and over again. And finally in some situations where the product is not really working as well as expected, or due to market changes, changes with competitors the company decides to move a different direction, in these stages the product manager is required to retire the product. This means you would typically reach out to your consumers, your users and tell them that you probably would be shutting down your product at X date, and you would tell them how to export their data or things like that, whatever is necessary for the consumer to get closure from your product. What we've just discussed all of these stages typically is the product development process, and all of these stages is part of a product managers job role. Let us now discuss the types of product managers, or the types of products that the product manager can work on. And the first one is internal products, these are products that are essentially used within the company for their day-to-day operations, and are the easiest products to start your career in. So basically if you're looking to start your career in product management, internal products are the best way to go, because the users of this product is in-house within your own company, they're in your direct reach you can go and reach out to them, talk to them, understand their needs, build the product and test it out extremely easily with them. The next type of product is your b2b products, where the users are typically other businesses, people who work in other companies and the product managers generally work very closely with the sales team here to ensure that the product can be sold. Your features are generally defined by your paid clients, and they get a say on what needs to be built in the product, and you have to have a very keen ear to listen to their requirements. The last of the most challenging kind of product according to me is the consumer products, where your users are typically millions of people who you're trying to reach out to, and it's impossible to do user research with all of them so you select a small group, understand their requirements and you hope to God that their requirements would be similar to your typical audience.
Views: 147 Viren Baid
Product - Development Stages
 
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This video explores the 8 stages of product development. As well, it helps identify what we mean by 'product' and where the development process fits into the Marketing Mix.
Views: 243379 Jason Richea
Product management vs Project management vs SDLC | Comparison and Relationship
 
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We will look into the relationship and difference between product life cycle management, project life cycle management and SDLC (Software Development Life cycle management) with a simple example in this video. First we will try to define, life cycle phases and major focus of each of these. Product management: Product life cycle management is the process of managing the entire life cycle of a product from inception, through engineering design, and manufacture, to service and disposal of manufactured products. Generally Product life cycle management has the following phases. Idea generation Idea Screening Business Analysis Product Development Test Marketing Commercialization Evaluate and refine Major focus of product life cycle management is, the features and functionalities of the product that it offers to the customers. Now we will look into Project management. As per Project management institute (PMI), Project can be defined as a temporary endeavor undertaken to create a unique product, service, or result. the temporary indicates the project has a define start and end time. Project management can be defined as the application of knowledge, skills, tools, and techniques to project activities to meet the project requirements. As per PMI, project management has five process group or phases as follows. Initiating, Planning, Executing, Monitoring and Controlling Closing. The main focus of project management is, to ensure the deliverable are meeting the requirements. Let's move on to SDLC life cycle management. SDLC can be defined as a process for planning, developing, testing, and deploying an information system. SDLC management deals with this managing the process associated with SDLC to build the IT system. Generally it has following 5 phases and according to the selected methodology these phases may or may not overlap. Requirements gathering Design Development Testing, and Implementation Major focus of SDLC management is, to build the system according to the specifications. Let me connect the product, project, and SDLC life cycle with a simple example. Lets imagine a scenario where company XYZ wants to launch a new online web store that helps the merchants to sell their products online. As a first step The XYZ company will start with the initial process of product life cycle management, idea generation, idea screening and business analysis are been performed and business cases are produced to support the launch of the online store. Now the company will start a new project for developing and launching the site. At this stage, the first phase of the project Initiation will be kicked off and project charter, stake holder register will be created. At the time project planning phase, SDLC life cycle starts. Also during the project planning phase, Software Development Methodology (SDM) will be chosen to implement the SDLC process and the software development starts. Normally entire SDLC will be contained in planning, execution, monitor & control phases of project life cycle. I would like to mention one point here. we can't exactly define at what phases of project management life cycle, the SDLC process will fit in, as the SDLC process might or might not overlap based on the selected software development methodology. So here I made an assumption of water fall SDLC methodology is followed. System development and launching process will start either at the planning, or slightly before that, and go through the execution and finishes at the monitoring and control phase. At this stage, SDLC life cycle ends. Next phase of the project is the project closing phase where the required documents will be submitted and the project will get closed formally. Though the project is closed here, still the product life cycle continues here. Product evaluation and refining is a continuous process and the product will be evolved further based on the customers feed back or through some analysis. Lets say, the company wants to roll out a mobile version of the application to the market. At this point of time one more project will be started and will continue the same cycle as mentioned above. So in a nut shell, a product life cycle will have many project life cycles and SDLC will be a part of the project management life cycle.
Views: 5297 Kavin Kumar
How To Create a World Class Product Management Process | Dan Martell
 
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What's required for building a stellar product roadmap like Intercom and Hubspot? In this video, I'm going to help you figure out how to create a world-class product management process. DOWNLOAD: Precision Scorecard™ - Keep Your Leadership Team Focused & Accountable To Growth - http://bit.ly/2Ivs3nq --- Let's connect on... + Instagram (behind the scenes): http://instagram.com/danmartell + Facebook (live trainings + Q&A): http://FB.com/DanMartell + Twitter (what I'm reading): http://twitter.com/danmartell --- A few weeks ago, I hosted a meetup with my SaaS Academy clients in Boston (including a private sit down with the Hubspot product team). Most of my clients are non-technical founders who noticed a gap in the marketplace and went all in to capitalize on the opportunity. And while product management tends to be a major blind spot for most non-technical founders, this group walked away armed with the best practices from some of the world’s top SaaS companies (think Hubspot, Intercom, Dropbox). So how do we do it? How do we take non-technical founders from a real-life version of the shoulder-shrugging emoji wasting thousands of dollars per month coding features no one really needs… … to becoming a lean, efficient, top-in-class product manager in a matter of weeks or months? It comes down to the 5 product management strategies I outline in this week’s episode. At a high level, here are the 5 strategies that will help you nail your product management process by this time next quarter: 1. Outline your vision 2. Connect customers 3. Inform backlog 4. Glue metrics 5. Secure buy-in When it comes to “glue metrics”, nobody impresses me more than Intercom (disclaimer: proud investor). Essentially they measure every potential product feature against something called the R.I.C.E. scorecard. Doing so gives them a CLEAR and quantifiable “score” to prioritize their product roadmap and make stronger, more confident decisions with more buy-in from all stakeholders. Want to know what R.I.C.E stands for? And better yet… how to use it to rank and prioritize the laundry list of feature add-ons taunting you from your PM dashboard? Catch the full episode here and then drop me a comment letting me know which major update you plan to develop next, and how it scores on the R.I.C.E scale. Dan “prioritize before your pixelize” Martell Don't forget to share this entrepreneurial advice with your friends, so they can learn too: https://youtu.be/ojxNwHsm56o ===================== ABOUT DAN MARTELL ===================== “You can only keep what you give away.” That’s the mantra that’s shaped Dan Martell from a struggling 20-something business owner in the Canadian Maritimes (which is waaay out east) to a successful startup founder who’s raised more than $3 million in venture funding and exited not one... not two... but three tech businesses: Clarity.fm, Spheric and Flowtown. You can only keep what you give away. That philosophy has led Dan to invest in 33+ early stage startups such as Udemy, Intercom, Unbounce and Foodspotting. It’s also helped him shape the future of Hootsuite as an advisor to the social media tour de force. An activator, a tech geek, an adrenaline junkie and, yes, a romantic (ask his wife Renee), Dan has recently turned his attention to teaching startups a fundamental, little-discussed lesson that directly impacts their growth: how to scale. You’ll find not only incredible insights in every moment of every talk Dan gives - but also highly actionable takeaways that will propel your business forward. Because Dan gives freely of all that he knows. After all, you can only keep what you give away. DOWNLOAD: Precision Scorecard™ - Keep Your Leadership Team Focused & Accountable To Growth - http://bit.ly/2Ivs3nq
Views: 1950 Dan Martell
Software Development Lifecycle in 9 minutes!
 
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This video will cover the SDLC with specific focus on the software quality assurance testing phase. http://www.testaholic.net/understanding-the-software-development-life-cycle
Views: 391886 Testaholic
Agile Product Ownership in a Nutshell
 
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This is basically a 1 day product ownership course compressed into 15 minute animated presentation. There's obviously more to product ownership than this, so see this is a high level summary. For translated versions & translation guide, see http://blog.crisp.se/2012/10/25/henrikkniberg/agile-product-ownership-in-a-nutshell Special thanks to Alistair Cockburn, Tom & Mary Poppendieck, Jeff Patton, Ron Jeffries, Jeff Sutherland, and Michael Dubakov for providing many of the models, metaphors, and ideas that I use in this presentation. Download the complete drawing here: https://www.dropbox.com/s/ph3spbc3evgoh3m/PO-in-a-nutshell.png Downloadable version of the video here: https://www.dropbox.com/s/h3fzydsss7sgqjd/PO-in-a-nutshell.mov PS: The intro & outtro song is just me jamming in my home studio. I bought a cool half-acoustic guitar a few months ago and was looking for an excuse to make use of it :o) Tools used: Artrage (drawing program), Wacom Intuos 5 (drawing tablet), Screenflow (screen & audio capture).
Views: 1919843 Henrik Kniberg
Phil Barrett - The role of UX in the Agile product management process
 
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In Silicon Valley, Agile is the de-facto standard for innovating new products. But an Agile project needs good product management and good UX design to succeed. Fitting UX in with product management and Agile can be uncomfortable for UX designers. Once you get it, though, you’ll never want to work any other way. We’ll look at: - Why Agile works well for innovation and for software delivery - What product management is and why your software product can’t succeed without it - The different product phases: Discover, expand and exploit - The role of UX in each phase - Setting up hypotheses and metrics to keep Agile teams on track - How to get the time to do your design - How to make sure the users get a voice too
Product Manager Roles | Product Management | Career Insights | upGrad
 
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The role of a product manager is crucial but also one of the least understood ones. In this video we define the supposed role of a product manager and how he is more than a data analyst. We take up questions like, is he someone who deals with the tech aspects of product, leading the team of engineers? Or does the product manager largely concern himself/herself with user experience, design or the overall business strategy? #ProductManagement #ProductMarketing #MarketingCareers Intriguing isn't it? No wonder the role is difficult to understand for most. In this video, Ravijot Chugh, Co-Founder and Product Head at UpGrad, explains in detail the various responsibilities a Product Manager has, and that you need to work with the best of your calibre to be a good PM. If you want to bag one among the thousands of highly coveted openings for Product Managers between now and 2020 (only to grow exponentially even after), you need to start upgrading your existing skills and mastering these key skills. Product Managers are often referred to as mini-CEOs of the product. This is why, at tech companies, startups and large MNCs that are now diversifying, alike, the role of Product Managers is lucrative and one of the most important in the organization. Read more about a Product Manager's role: https://blog.upgrad.com/wtf-is-a-product-manager/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Roles_Blog_Link Watch now to know more details. Wish to transition to the role of a Product Manager and build great products? Enroll in our Product Management Certification Program: https://upgrad.com/product-management/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Roles upGrad is an online higher education platform providing rigorous industry-relevant programs designed and delivered in collaboration with world-class faculty and industry. Merging the latest technology, pedagogy, and services, upGrad is creating an immersive learning experience – anytime and anywhere. upGrad began in 2015 with the conviction that in an ever-changing industry, professionals need to continuously upskill themselves in order to stay relevant. upGrad has created some of India’s largest online programs to help thousands of professionals achieve their career goals in the areas of data, technology, and management. Stay on top of your industry by interacting with us on our social channels: Follow us on Instagram: https://instagram.com/upgrad_edu Like us on Facebook: https://www.facebook.com/UpGradGlobal Follow us on Twitter: https://www.twitter.com/upgrad_edu https://www.linkedin.com/company/ueducation/Joint Certificate from Cambridge Judge Business School Executive Education and upGrad‌
Views: 104576 upGrad
Product Process Approaches and Insights
 
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It's time you took your product management processes to the next level. Join us as we learn how from product management expert, Jordan Bergtraum. Enjoy listening and check out more great product management information at http://tpgblog.com Enjoy!
Views: 37 TheProductWay
The Art of Product Management with Sachin Rekhi (ENG’05 W’05)
 
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Product managers drive the vision, strategy, design, and execution of their product. While one can often quickly comprehend the basic responsibilities of the role, mastering each of these dimensions is truly an art form that one is constantly honing. In this presentation I'll share my lessons learned over the last decade as a product manager in Silicon Valley on the art behind each of these dimensions of product management. Sachin Rekhi is a serial entrepreneur and product leader who has spent the last decade developing innovative products in Silicon Valley. Sachin most recently founded Connected, a professional contact manager that was acquired by LinkedIn in 2011 and re-launched as LinkedIn Contacts. He went on become head of product for LinkedIn Sales Navigator, LinkedIn's flagship offering for sales professionals. Prior to Connected, Sachin founded Anywhere.FM, a web music player that allowed users to upload, play, and discover music online, which was acquired by imeem in 2008. Sachin started his career at Microsoft as a product lead on Visual Studio, Microsoft's developer tools platform. Sachin recently left LinkedIn and has been advising early-stage startups on product strategy, design, and growth.
Views: 149020 Wharton School
How To Break Into Product Management - Know All About It From Mini Thangaswamy
 
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If you liked this video, please give it a thumbs up , SUBSCRIBE, share it with your friends. In this video, speaker has shared his expertise about following topics: - product management interview pm interview machine learning agile methodology product manager interview questions and answers how to become a product manager product marketing agile development product management process pmp training videos product manager certification pmp exam product school product management pm product development product manager product manager life product management resume product manager do agile management product owner lifecycle product management analyst product management interview questions product product manager course product management day to day product manager day in the life product manager job description product management internship product roadmap product manager interview product management future product management roadmap product manager career path plm what is product management product life cycle product development process product manager resume how to be a product manager product manager what is product manager google google product manager product management lifecycle becoming a product manager product manager role product manager definition product management career product manager questions product manager jobs pmp certification product manager vs project manager product management vs project management product management definition product management tips product lifecycle management what does a product manager do pmi pmp product management agile product management role product manager books ⇒⇒⇒ Connect with experts and company insiders Interested in getting personally coached by company insiders and industry experts. Book 1:1 personalized phone and email appointment with our experts to learn more about product school, product management, pm, product development, product manager, product manager life, product management resume, product manager do, Agile management, product owner, product management interview, pm interview, machine learning, agile methodology, product manager interview questions and answers , how to become a product manager, product marketing, agile development, product management process, pmp training videos, product manager certification, pmp exam, lifecycle, product management analyst, product management interview questions,product, product manager course, product management day to day, product manager day in the life, product manager job description, product management internship, product roadmap, product manager interview, product management future, product management roadmap, product manager career path, plm, what is product management, product life cycle, product manager jobs, pmp certification, product manager vs project manager, product management vs project management, what is product management, product management definition, product management tips, what is product management, product lifecycle management, what does a, product manager do, pmi pmp, product management agile, product management role, product manager role, product manager books Visit https://hicounselor.com and book appointment now. ⇒⇒⇒ Other Important Product Management Related Videos 1. How to prepare well for a product manager interview?: - https://youtu.be/I2Q8rwXGR_A 2. Learning Session: What are Effective Product Management Interview Resources Available?: - https://youtu.be/xkWd57Z8eAg 3. Does your education dictate your dream to be a Product Manager? HiCounselor Learning Series: - https://youtu.be/_0GCN-3nILs 4. Transition to Product Management by Arjun Saksena (Former Sr. Product Manager at Adobe):- https://youtu.be/UUR_JbCE_oQ 5. Product Management Vs Project Management | Is Project Management part of Product Management?: - https://youtu.be/g4DmGicpSyE ⇒⇒⇒ Important Videos Playlist: - Product Management Videos: https://www.youtube.com/playlist?list=PLWdzKPbjwgbVtPOW_Mqy1tB-yOIHpiJjX ⏩ DOWNLOAD HICOUNSELOR MOBILE APPS ⬇️ iOS App: - https://itunes.apple.com/in/app/hi-counselor/id1293068341?mt=8 ⬇️ Android App: - https://play.google.com/store/apps/details?id=com.ik.hicounsler ________________ ⏩ FOLLOW US: ♥ Facebook: - https://www.facebook.com/HiCounselor/ ♥ LinkedIn: - https://www.linkedin.com/company/hicounselor/ ♥ Instagram: - https://www.instagram.com/HiCounselor_Official/ ♥ Twitter: - https://twitter.com/HiCounselor_US
Views: 13 HiCounselor
The Product Life Cycle Explained
 
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Learn more about the Product Life Cycle on the free tutor2u website: https://www.tutor2u.net/business/reference?q=product+life+cycle This short revision video introduces and explains the theoretical concept of the product life cycle.
Views: 167993 tutor2u
Product Management in Startups: MVP to 4.0 roadmap and product manager tasks
 
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Keeping a product alive often seems like the sole purpose of an entrepreneur. So much of your time is dedicated to figuring out how to keep the ship from sinking and moving it forward, that you can quickly lose perspective of why you began the journey in the first place. To understand a product’s life cycle and the tasks of a product manager, we must begin with where products start. A product is usually conceived after a personal need sparks an idea of a product to solve it. After this initial spark, the idea has to be validated in order to confirm the problem affects a critical mass of people. This will determine if a business is viable. After validating, your product is ready to be developed, tested, launched. This is easier said than done. But, say you already made your product available, and you already signed up your first thousand users. One would think that after all this, your job is done. But you’ll soon realize people aren’t as willing to pay for your product as they first said they were. For most first-time entrepreneurs, money will flow in slowly and unpredictably. This can be nerve-wracking and put an insane amount of stress over your shoulders. Why do people not pay for your product right away? The answer to that question is product-market fit. It’s very likely that the first versions of your product will fail to satisfy people’s demands. Because understanding these needs properly and providing an adequate solution is TOO DAMN HARD. You will lose your first beloved customers. Either because they weren’t the right kind of customers for you, or because your product simply wasn’t ready, or you weren't the right kind of solution for them. That is a tough pill to swallow, but you’ll learn so much from them that it will make up for the money you failed to collect. Products will inevitably change. You will have a better understanding of your audience’s needs. Our product team often gets asked what they do on a daily basis. Through the last 5 years, our product team has constantly released new features, bug fixes, and product improvements, and a new version of the tool is pushed live every other week. While some of these changes are simply “the tool working as it should be”, some of them unlock a new layer of possibilities. You’ll realize that to keep your product alive, you’ll need to become adaptable on all fronts of your company. You need to embrace the unknown and have the will to question your own hypotheses and reinvent yourself entirely if needed. We set out to help users build better presentations, easier and faster. We wanted to help end users who were seeking an alternative to presentation tools they hated using and were stuck with for years. While the spirit of that claim is valid to this day, many things have changed: We went from freemium to premium, realizing our business model was unsustainable with the former model. We understood that competing with the big sharks was going to be a death race, and we went for specific market niches, catering startups, and small/medium businesses. Our product has changed drastically over the years. That has been the key to our success. We didn’t get stuck on our idea of what our business had to be and instead became what our business needed to be in order to serve our customers properly. Our latest product novelty revolves around the use of artificial intelligence and machine learning to design users’ slides. The new slide editor will be able to factor in millions of graphic variables at once and provide optimized solutions to people’s presentations. This kind of innovations have been critical to our success, and have allowed us to outlive many other tools. But in the end, what we’ve come to realize is that these plans and business projections are not meant to predict what will happen, but rather to set a path for your company. Discover Slidebean: https://slidebean.com Demo Day: how to deliver a startup pitch deck https://youtu.be/IO11PLB2UV8 Seed Funding for Startups: How to raise venture capital as an entrepreneur https://youtu.be/4RAs9Y5wwDo Convertible Notes, Equity, and Startup Funding Explained https://youtu.be/njx09wXb9o0 If you found this useful, help us out by subscribing and sharing. ► Subscribe to our Channel Here http://www.youtube.com/subscription_center?add_user=slidebean -- About Us: Slidebean is a pitch deck creation tool with hundreds of templates available to use as a starting point. Thousands of companies have used our platform to pitch investors and raise capital. ---- Follow Slidebean: Facebook: https://www.facebook.com/slidebean Twitter: https://twitter.com/slidebean Instagram: https://www.instagram.com/slidebean Linkedin: http://www.linkedin.com/company/slidebean ---- Follow Caya: Linkedin: https://www.linkedin.com/in/caya/ Facebook: https://facebook.com/caya.photo/
Kanban or Scrum? Our Product Management Process & Favorite Product Management Tools || Crema
 
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In our last video we talked about the differences, pros and cons between Kanban and Scrum. Now we're going over our process as Product Managers at Crema and explaining how we choose what methodology or framework we are going to use for a given project. We also touch on our favorite product management tools, which we'll go into depth on in future videos. Did you miss part one? Check it out here: https://youtu.be/zSVB8kh9rqs Read the blog here: https://www.crema.us/blog/whats-the-difference-between-kanban-and-scrum Crema is digital product agency in Kansas City that collaborates with enterprises and small businesses to enhance internal efficiency & innovate with software. Our product teams are composed of designers, test engineers, developers, product managers and strategists that use an agile framework to create products quickly. Though headquartered in Kansas City, we work with clients around the globe and leverage remote team members to build connections around the country. Our channel is updated regularly with educational content, happenings around the office, and opinions on the latest tools & trends. Subscribe to stay in the loop, or contact [email protected] for new business inquiries! Find Crema on the web at https://www.crema.us or on: Instagram — https://www.instagram.com/cremalab Facebook — https://www.facebook.com/CremaLab Twitter — https://twitter.com/cremalab
Views: 454 Crema
Bud Tribble and Steve Jobs describing a Product Manager role in 1986
 
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In the early days on NeXT Computer, a word processor was needed for NeXT's new computer. Bud Tribble, an founding employee and lead engineer at NeXT and now VP at Apple, was tasked to build a word process but was given no specification of what features were needed. This made it impossible for Bud to give an accurate scope to meet the deadline of the NeXT computer launch. It's awesome to see Bud Tribble and Steve Jobs describe what a Product Manager would do back then.
Views: 13783 Sammy Shreibati
Intro to Product Management by GoPro Director of Product
 
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Product Management event in Silicon Valley with an intro to product management. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2r0rmIA Find out more about us: http://bit.ly/2GnikOB 💻 Would you like to get a job as a Product Manager? Chris Painter gave an overview of what it's like to be a product manager and talked about our part-time product management course curriculum. He also shared secrets on what it takes to become a Product Manager and answered various questions about product management. Chris Painter has spent the past 20 years developing, managing, and launching at scale unique hardware and software experiences in both Japan and the US. He started his career in Japan, joining the team that designed the ThinkPad laptops. He eventually found his way to Sony Japan doing product design on the VAIO laptops. It was at Sony where he was able to get his start in product management and his passion for bringing together hardware and software experiences. He brought that to his own startup which focused on building an online streaming media experience. Though not hugely successful, this ultimately helped to create new experiences at Comcast that became the new Xfinity X1 UI, and ultimately the very successful Amazon FireTV and FireTV stick product experiences. He carried his personal passion for photo and video capture to GoPro where he led a team of product managers developing new ways to capture, manage and share your life’s most memorable moments. Bitten once again by the startup bug, Chris now heads up product at a robotics startup focused on last mile delivery. ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2FuiPc9 Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2GnikOB 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 803 Product School
Product Management: What It Is and How It’s Done
 
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To read our blog post about Product Management click the link profiletree.com/product-management/ Every company that was ever created started with a product. That product is the idea upon which all the mechanisms of the business work towards. The product is the currency that businesses depend on to profit. This makes the production line the rate limiting step in the business process. In other words, a company can only make so much profit if it has limited products. Merely having a product in large quantities, however, doesn’t guarantee profits. A great deal of planning and strategy goes into the production process. Extensive back and forth communication between different departments of a business is done before producing a final product. This guarantees a product that fulfills the needs of the customers and in turn maximizes profits. Product management is thus vital to every business and directly affects how well it performs. What Is Product Management? Product management deals with everything related to the product from start to finish. A great deal of effort and resources go into the production process. Some of the responsibilities that fall upon the product manager include planning, forecasting, production, and marketing. Product management overlooks the production process throughout the product life cycle...Read More on the Blog Who Is a Product Manager? A product manager is responsible for communicating between high ranking executives all the way to production line and distribution. The product manager has various responsibilities including: Evaluating the production process, Identifying product potential, Market research, Planning, and determining market demographics. Aside from product management skills, a manager needs to be equipped with other skills according to his role in the company. The exact role of a product manager varies from one company to another, but the outline is the mostly the same. In early stages of a company a product manager role can go as far as covering the marketing manager job. The golden rule is that the bigger the company, the less responsibility falls on one person. Product Management in the Service Industry Businesses in the service industry have product service managers, with more or less the same job description. Services also have a life cycle that needs to be as smooth and efficient as possible. The role of a service product manager starts with planning the proper approach to introduce a service to a market. There is a different protocol for introducing services to a market with existing competitors, than for opening up a new market. The earlier requires a strategy called market penetration, which involves setting lower prices and offering promotions. Service managers are also in charge of determining whether their service can benefit from business to business (B2B) marketing. Service based industries are almost always associated with online marketing, thus a service manager needs to know how to set online marketing strategies. Read More on the Blog www.profiletree.com/product-management/ Profiletree Video Marketing Services https://www.profiletree.com/services/video-marketing/ Profiletree Content Marketing Services https://www.profiletree.com/services/content-marketing/ Profiletree SEO Services https://www.profiletree.com/services/search-engine-optimization/ Profiletree Web Design Development/ Services https://www.profiletree.com/services/web-design-development/ Profiletree Artificial Intelligence Services https://www.profiletree.com/services/artificial-intelligence/ Profiletree Digital Strategy Services https://www.profiletree.com/services/digital-strategy/ Profiletree Digital Training Services https://www.profiletree.com/services/digital-training/ Profiletree Social Media Marketing Services https://www.profiletree.com/services/social-media-marketing/
Views: 15 Content Marketing
What does an IT Service Delivery Manager do
 
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What does an IT Service Delivery Manager do **Please give me a thumbs up, and subscribe to my channel if you found this video helpful** Website - http://www.digitalbytecomputing.com Facebook - http://www.facebook.com/digitalbytecomputing Twitter - https://twitter.com/digibytecomp
Views: 20595 Digital Byte Computing
What is Agile?
 
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This short cartoon answers the question "What Is Agile?" and will give you the background to understand the Agile principles and values and how they can help you and your team work together more efficiently. If you'd like a free book on this topic, please see below... https://mailchi.mp/326ba47ba2e8/agile-list I've published a book called "Starting Agile" that is designed to help you start your team's Agile journey outright. You can buy a copy from Amazon, but I'm giving free copies away to my subscribers from YouTube. You can signup for a copy at the link above. You can subscribe to my channel with this link: https://www.youtube.com/markshead?sub_confirmation=1 If you'd like to connect with me on LinkedIn you can find me at the link below. Just send me a message saying hello and that you found me from one of my videos: https://www.linkedin.com/in/markshead
Views: 1277815 Mark Shead
How to Build New Products by Google Product Manager
 
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Product Management Event in San Francisco about Building Products for Emerging Markets. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Find out more about us: http://bit.ly/2xYaOIg 💻 Google's "Next Billion Users" effort aims to build better Google products for emerging markets. It does so by adapting current products to better fit the needs & environment of these users, and by building new products from the ground up specifically tailored for users in such markets. Building products for cultures and people that are very different from your surroundings is a complex task. It requires deep research efforts and a highly structured way of solving product questions. Joris explained how Google's product teams solve these types of problems. Joris van Mens is a Product Manager at Google, where he is focused on building new technology for users in emerging markets. He holds an MSc. in Economics from the University of Amsterdam and studies Artificial Intelligence at Stanford in his spare time. Chapter 1 3:05 What the talk is about Chapter 2 7:55 What has Google learned about emerging markets? Chapter 3 15:30 Advice from Google on how to remove download barriers Chapter 4 19:15 Google solutions for when there's not enough connection Chapter 5 25:35 Taking different languages into consideration Chapter 6 39:50 Research: get out there Chapter 7 42:10 Research: Field interviews Chapter 8 46:45 Research: Get recruited participants Chapter 9 1:03:42 Research: Immerse Chapter 10 1:05:30 Questions from the audience ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2wbYf7I Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2xYaOIg 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 13452 Product School
Software Product Management Overview
 
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Software product management is a key success factor for any company that develops and sells products or services based on software. It means the management of the software across its life cycle from a business perspective including product strategy, product planning and orchestrating the functional units of the company. Watch this free webinar by New Horizons Bulgaria and InnoTivum Consulting to learn more about the role of a Software product manager and how your company will benefit from it! Check out the upcoming SPM training in Sofia: http://newhorizons.bg/spm/
Views: 4006 New Horizons Bulgaria
The Lean Product Playbook with Author Dan Olsen
 
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Product Management event in San Francisco about The Lean Product Playbook. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: https://bit.ly/2OA7JDd Find out more about us: http://bit.ly/2igAKVG 💻 Dan Olsen shared the key ideas from his bestselling book The Lean Product Playbook. Most of us are familiar with Lean Startup and its valuable concepts, such as product-market fit and the build-measure-learn loop. However, many product teams run into challenges when they try to adopt Lean Startup principles because they lack specific guidance on what to do and how to do it. The Lean Product Playbook provides specific, step-by-step guidance on how to apply Lean Startup ideas. Dan described an actionable model for product-market fit and a 6-step process that explains how to rapidly iterate based on customer feedback, illustrated with real world examples. Dan Olsen is an entrepreneur, consultant, and Lean product expert. At Olsen Solutions, he works with companies to build great products and strong product teams, often as interim VP of Product. His clients include Facebook, Box, Microsoft, Medallia, and One Medical Group. Prior to consulting, Dan worked at Intuit, where he led the Quicken product team. He also led product management at social networking pioneer Friendster and was the cofounder and CEO of TechCrunch award winner YourVersion, a personalized news startup. Dan wrote the bestseller The Lean Product Playbook, published by Wiley, and organizes the Lean Product & Lean UX Silicon Valley Meetup. Chapter 1 0:30 Speaker Introduction Chapter 2 2:05 What Is Lean Startup all about? Chapter 3 4:35 What Is Product-Market Fit? Chapter 4 7:55 The Product Process Chapter 5 9:50 Determine Your Target Customer Chapter 6 13:30 Identify Underserved Customer Needs Chapter 7 23:35 Problem vs. Solution Space: Feature level Chapter 8 32:30 Define Your Value Proposition Chapter 9 40:25 Specify Your MVP Feature Set Chapter 10 44:25 Create Your MVP Prototype Chapter 11 53:05 Test Your MVP with Customers Chapter 12 1:05:10 Presentation Summary Chapter 13 1:06:30 Questions from the Audience ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2Aoi28W Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2igAKVG 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 9363 Product School
How to Succeed as a Non-Technical PM by Spotify's Product Owner
 
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Product Management Event in New York about How to Succeed as a Non-Technical Product Manager. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2Bz31zT Find out more about us: http://bit.ly/2BdWq0J 💻 Many companies require Product Managers to have a technical background - whether it be a formal Computer Science degree or experience with writing code. "Over the years I've been self-conscious about my lack of technical background, yet I’ve learned that technical skills aren’t everything when it comes to Product Management." Jori Bell broke down the myth of needing technical skills to be a successful Product Manager. She talked about how you need to understand the types of skills that will make you a successful Product Manager. She also discussed the importance of bringing non-technical value to a team and how to do it, and how you can build trust with a technical team. Jori Bell is a Product Manager at Spotify. Prior to Spotify, she was a Product Manager all over New York City. She has worked at SoundCloud, Rolling Stone and AOL, Inc. She hails from Chicago and has a soft spot for deep dish pizza. Jori holds a Bachelor's Degree in Journalism. Chapter 1 0:40 Agenda Chapter 2 2:05 Speaker Intro Chapter 3 7:55 First Product Manager Title at Soundcloud Chapter 4 10:37 Why talk about something you CAN'T do? Chapter 5 13:20 What Is Product Management? Chapter 6 14:55 Why Are There so Many Differing Definitions for Product Management? Chapter 7 18:10 Product Managers Need to Know "Enough" Chapter 8 23:22 Technical Product Managers Can Be Limiting for Engineers Chapter 9 27:25 If Not Coding What Do I Need? Chapter 10 30:55 Where to Start When You've Never Worked with Engineers Before? Chapter 11 33:05 Where to Start When Interviewing? Chapter 12 42:30 Questions from the Audience ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2CEbsce Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2BdWq0J 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 11356 Product School
How To Interview Product Managers | Interview with Jeana Alayaay
 
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Last week, we dug into the various product manager personas, and how to go about sourcing candidates. If you missed the episode, you can check it out here: https://youtu.be/QVcsOh0Yfbs. This week, we’re going to talk about another critical step when it comes to hiring product managers: interviewing. Unlike interviewing engineers and designers, where you can test their ability to code and design and their responses provide tangible results, it’s harder to formulate questions related to one’s skill and abilities as a product manager that will produce concrete responses. Let’s face it—product management is more nuanced because it often requires people to have experience analyzing data and making decisions related to the goals of the business, in addition to some technical skills. Exposing the spectrum and depth of these capabilities can make interviewing product managers a challenge. For example, it maybe easy to evaluate if someone can organize a backlog of user stories, but harder to evaluate whether they are really capable of creating and prioritizing a product roadmap that balances out various business goals and milestones to an acceptable level of quality and depth for your team. Plus a product team usually has one product manager who interfaces with many engineers and designers, so hiring the first product manager who is going to gel with all those people puts them under a lot of scrutiny. To handle all these challenges, many companies end up crafting their interview process to resemble a standardized test that candidates end up studying for, rather than demonstrating key skills that they will be using to support the team and product. It’s no wonder some of the best candidates fall through, and companies feel stuck with a product manager who underperforms. This episode is a must watch if you’re a hiring manager who is concerned about losing a talented product manager, or you’re a product manager who is trying to assess a company’s interviewing process. In this episode, we’ll share some best practices around interviewing and coming up with objective criteria to use when screening candidates. Jeana Alayaay, Director of Internal Products and Services at Pivotal, is back to help us out. As you watch today’s episode, you’ll learn the following: - Why there is such a thing as being a bad interviewer - How to prepare the people who will be interviewing candidates - How to expose skill sets during the interview - How to regroup after the interview - Why candidates that don’t meet a checklist are sometimes still hired - How to set expectations with candidates when your company is going through a period of change - How expectations and the role are different when you are the first product manager on a team -- Build is produced as a partnership between Femgineer ((http://femgineer.com/) and Pivotal Tracker (http://www.pivotaltracker.com/). San Francisco video production by StartMotionMEDIA (http://www.startmotionmedia.com/design/).
Views: 729 Femgineer
How to Get a Product Management Job by Google Product Manager
 
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👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Find out more about us: http://bit.ly/2x20WtZ 💻 What hiring managers need to see to say yes to hiring you into a product role? “Transitioning to a product management role from scratch or another position is a process that I have been through many times - and fundamentally is helped by following product management processes to get the job (and life!) of your dreams!" - Jocelyn Miller Jocelyn covered some of the key practices to help you get your desired PM job as well as more out of what you want in life generally. More specifically, we covered what specific processes and approaches you should use (as inspired by great product management) to get a PM role and what pitfalls to avoid. Jocelyn Miller is a businesswoman and entrepreneur with a deep love of product. She has worked at Amazon, Google and as Director of Product Management at Zazzle. Over the course of 10 years she has innovated in the areas of search, personalization, commerce, ads, and customized goods. She currently acts as a personal accelerator, helping teams and individuals catapult to the next level. She also teaches a number of topics to Fortune 500 companies working at the team level as well as on large-scale organizational change. She holds a degree in Computer Science and Cognitive Science from Dartmouth College as well as Fashion Design and Interior Design certificates from Parsons School of Design. Chapter 1 1:00 Speaker introduction Chapter 2 2:50 What the talk is about Chapter 3 3:25 Get clear on your vision Chapter 4 4:40 Vision exercise Chapter 5 12:40 Goal setting Chapter 6 17:30 Break the path into chunks Chapter 7 19:00 Testing & learning Chapter 8 21:45 Empathy/Connection Chapter 9 23:35 Product Management trio Chapter 10 28:00 Team at large Chapter 11 30:40 Story Chapter 12 37:20 Rotational program training & Small companies Chapter 13 55:10 Conclusion ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2y1DmwK Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2x20WtZ 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 21219 Product School
Become a Product Manager: Learn the Skills & Get the Job
 
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To learn more, go to: http://learning.ly/products_preview?cache=false&preview_key=c45b1a650d78ff7065dbe9286a36bf51 In this course you'll learn the skills that make up the entire Product Management job and process: from ideation to market research to UX wireframing to prototyping, technology, metrics, and finally to building the product with user stories, project management, scoping, and leadership. Right now, there are over 3,000+ job listings worldwide that are looking for Product Managers, that pay on average $100,000 / year. The demand for Product Management is increasing at an insane rate. More and more companies are finally figuring out how important this discipline and this role is to their success. But how exactly do you get into the field? There aren't any degrees in Product Management and there aren't any certifications. Most Product Managers get into the field through luck or connections. We'll get you up to date on all the skills you need to learn Product Management and have the best chance at getting the job you want. There's no more ambiguity to it. We'll show you what you need to know and what you have to do - all taught from a Product Management insider. Students aren't required to know anything beforehand - we'll teach you the fundamentals, how to apply them, how to develop into an advanced product manager, and finally how to maximize your chances to get a job as a Product Manager.
Views: 3277 Learningly TV
ProductTank TLV March 2017 meetup: Product Management as Work in Process
 
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ProductTank TLV - "Product Management as Work in Process" meetup on March 20, 2017 Our ProductTank on Monday March 20 walked the Product Management challenging Yellow BrickRoad within the organization and in the market; “Product Management as Work in Process”. Watch "Product Management as Work in Process", with the two insightful talks lined up for this month, by the fascinating: 05:40 : Hisham Abdulhalim with his talk “That moment when your objectives and results bond” 26:45 : Avi Latner with his talk “You got the roadmap. Now get buy-in” Hisham Abdulhalim, Senior Product Manager @PayPal with his talk: “That moment when your objectives and results bond” When you’re the function that strategies, defines, and manages the organization’s range of products and services, you have more than just the traditional Product Challenges to handle. Driving the right processes to address your team, organization & your’s needs is certainly an important part of the puzzle and a significant contributor to easing the launching process. Listen to Hisham’s lecture, where he shared insights from both personal experience and academic research focusing on professional ethics within software products and learn the art of process management while deprecating risks as much as possible. And, Avi Latner, Head of Product at @Apester with his talk: “You got the roadmap. Now get buy-in” Building a great product isn’t about creating features but about creating value, using product strategy. There are tens of thousands of permutations of your product based on every addition, both minor and major but only a select few will properly serve the market. It’s about delivering a cohesive product with well defined parameters and keeping the product group and the organization focused. This task can be the hardest, since it often means saying No. In his talk, Avi shared from his experience and provide tools and tips for building the organisational power to focus on the strategic and to say No to the rest. We are looking forward to seeing you at our next meetups! Be friendly: join the ProductTank Tel Aviv meetups & facebook groups and remember: good things come to those who productize :) Meetup: meetup.com/ProductTank-Tel-Aviv Facebook: facebook.com/groups/ProductTankTLV SlideShare: slideshare.net/ProductTank_Tel_Aviv/presentations Twitter: ProductTank_TLV
Views: 202 ProductTank TLV
Define and Plan Great Products with JIRA and Confluence - Part 1
 
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Learn how to use Confluence (www.atlassian.com/Confluence‎) and JIRA (www.atlassian.com/JIRA) together to support product and development managers throughout the product development cycle. You'll hear from Sherif Mansour and Jason Wong, Principal Product Managers for Confluence and JIRA, respectively, about how they use JIRA and Confluence to: • Gather ideas, plan and socialise roadmaps • Define product requirements and goals • Turn requirements into user stories and epics in JIRA • Organise a project or release so everyone has the information they need. Product managers and development managers will leave with practical tips they can implement to make their product development process smoother and more agile. This webinar will be hands on with the products, so even if you're already a JIRA whiz, you're sure to learn something new. ➲ Subscribe to Atlassian on Youtube http://www.youtube.com/subscription_center?add_user=goAtlassian ➲ Visit the Atlassian foundation https://www.atlassian.com/company/about/foundation ➲ Atlassian careers https://www.atlassian.com/company/careers
Views: 64272 Atlassian
What I Learned in 10+ Years at Amazon as Head of Product
 
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👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2r0rmIA Find out more about us: http://bit.ly/2xZiqqc 💻 As Product Managers and aspiring product managers, learning is all part of the process. That doesn't change if you've been a PM for one day or ten years. This session focused on the lessons Neha Monga, Head of Product for global marketplace pricing at Amazon, has learned from launching products over her 10+ years long career as a product manager. Key Takeaways: 1. Launch a lot - get better at product launches by doing it often and developing pattern matching. 2. Short term vs. long term - have an idea of what the North Star looks like, but launch intermediate stages that create value for customers and still allows you to validate hypotheses. 3. One-way door vs. two-way door - maximize your optionality. Some launches are a one way door and can never be reversed. Others are two-way doors. Try to create more two-way doors. 4. Have a plan - pivot, double down, abandon. Know what you are looking for from the launch - what decisions and what are the next steps. 5. What are you doing to make the launch a success - releasing a product isn’t good enough. What are you trying to do to actually get - adoption, awareness? Have a strong GTM plan. Neha Monga is currently Head of Product for global marketplace pricing at Amazon. Prior to Amazon, she held multiple product positions at Expedia, Microsoft and Zynga. Outside of work, she loves to travel (6 continents and 34 countries so far) and play squash. ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2vTpUdx Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2xZiqqc 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 12092 Product School
Product Management as a career path in India
 
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http://www.techgig.com/expert-speak/Product-Management-as-a-career-path-in-India-139 Product Management & Product Marketing have always been strategic roles for any organization in the business of creating and successfully launching products or productized services predictably. With several successful product companies in India who have gone global and most global multinationals wanting to launch their products for emerging markets, the product management role and career path has received a renewed attention in India in the recent years. According to the recent research report released at NASSCOM 85% of all Product Managers in India came from a technology background essentially professionals graduating from roles like engineering managers, project managers, UX designers, Architects, Business Analysts and alike. The session will talk about the role & definition of a global Product Management in the context of India and discuss the ground reality of career path options for a product manager. You can check the research report that was launched at NASSCOM on Product Management in India here: www.adaptivemarketing.in
Views: 10318 TechGig
How to Get a Management Job at Uber by Product Manager at Uber
 
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Product Management Event in San Francisco about how to get a Product Management job at Uber. #ProductManagement Randy Edgar, Product Manager at Uber, gave an insider insight on how to crack the Product Manager interview. He discussed what companies are looking for during Product Management interviews, the signals they are trying to uncover and tips and tricks to crack the interview. He listed about a dozen sample questions and revealed how to answer the questions correctly. Randy Edgar is a Group Product Manager at Uber. He has over 17 years of senior level product management and product marketing experience building enterprise systems, focusing on products for the enterprise: CRM systems, marketing analytics, and productivity products at companies such as Facebook, Salesforce.com and BEA Systems. His background also includes enterprise software consulting, program management and web production 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2plLF60 Find out more about us: http://bit.ly/2y8KHhX 💻 ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2hzudIz Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2y8KHhX 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 35897 Product School
Growing High Performing Product Management Teams 3-15-13
 
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Most companies strive to be better and more efficient; few understand that Product Management is a critical function to make this happen. In my experience, companies often confuse and misuse Product Management. These companies risk building the wrong product, adopt the wrong strategy or implement ineffective marketing approaches. A recent study of experienced product managers and marketing managers from different companies and industries identified common challenges impacting their effectiveness and productivity. This session will identify ways to deal with these challenges and will explain why a collaborative environment is essential for the success of product management teams. This session will help you build and effectively manage a product management team. It will identify ways to empower your product management team to lead cross-functional product teams effectively. Join Hector Del Castillo as he shares his insights on why growing high performing product management teams is critical for product-driven organizations. Hector Del Castillo brings over 15 years of experience directing product strategy for product-driven companies to create new revenue streams by implementing a product life cycle management process, realigning the business model, and growing high-performance product teams. He has launched several profitable technology-based products and solutions. -------------------------------------------- AIPMM Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM), Certified Product Marketing Manager® (CPMM), Certified Brand Manager® (CBM), and Certified Innovation Leader (CIL) programs allow individual members to demonstrate their level of expertise and provide corporate members an assurance that their product professionals are operating at peak performance. http://www.AIPMM.com Subscribe: http://www.aipmm.com/subscribe LinkedIn: http://www.linkedin.com/company/aipmm Membership: http://www.aipmm.com/join.php Certification: http://aipmm.com/html/certification Webinar Series: http://aipmm.com/aipmm_webinars/ Articles: http://www.aipmm.com/html/newsletter/article.php Moderated by Cindy F. Solomon, CPM, CPMM Founder, Global Product Management Talk @ProdMgmtTalk Global Product Management Talk: http://www.prodmgmttalk.com http://bit.ly/nbw9Yr
Views: 3335 CindyF Solomon
Let’s Talk About Product Managers
 
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Let’s Talk About Product Managers. Author: joshelman Download: http://adf.ly/1eSPWs A Product Manager's Job 1. Let’s Talk About Product Managers Josh Elman 2. Products I’ve worked on 3. What Exactly Does a Product Manager Do?* 4. *Can you explain it to your Mom? Photo: Brian Brooks/Flickr 5. What Doesn’t a Product Manager Do? - Write code (Engineering) - Create mock-ups (Design) - Sign deals (Business Development) - Plan PR (Communications) 6. Product Manager Define the Market & Customer Launch timing, Sales & Marketing Collateral Product Evangelist & Champion Define the requirements & roadmap Competitors, Products & Capabilities Define the problem & value proposition Internal/External stakeholder Communication 7. More simply... UX Tech Business 8. You are here UX Tech Business More simply... 9. Definition: A Product Manager helps their team (and company) ship the right product to their users. Product Manager 10. Help Your Team Photo: Jon Candy/Flickr 11. Your team is anyone working directly on the product (or an area of the product). - Designers, engineers, QA, documentation, marketing - Assigned colleagues from team members from adjunct teams including business development, support, legal who’s on the Team? 12. Your Role on the Team You are not a “CEO of the product.” You are a team leader. - Set the Cadence - Brainstorm effectively - Manage product operations 13. Set the Cadence - Build the roadmap with brainstorm meetings (quarterly) - Articulate the roadmap clearly and consistently - Hold regular product operations meetings (weekly) - “Act Solid” (more on this shortly) - Take and share clear meeting notes 14. Brainstorm effectively - Everyone pitches ideas to drive biggest impact (No ideas are bad!) - Q&A where people pitch or describe ideas - Everyone votes for their top 3 - Discussion of why and how people voted - Re-vote - You now have top-3 roadmap plan. More or less. 15. Manage product operations - Share company news relevant for team - Gut check for features getting launched ASAP - Learnings and analysis of recent features - Roadmap check-in on new development - 1-2 key topics for brainstorm/discussion or guest speaker 16. Ah, the Life of a Glorified Note Taker Some people think the job of product manager is glorious. Photo: OwlPacino/Flickr 17. In reality the most important thing you do is document decisions. Follow-up notes usually take longer than actual meetings. Involve people from extended team to get feedback, share plans. Photo: OwlPacino/Flickr 18. ACT SOLID Support Ops Legal International Design Analytics Communications Trust/Safety 19. The Company Focus Is Your Focus Understand and communicate the company’s overall goals and objectives. 20. Remind the team of the founders’ vision. Attach incentives to company goals. Bonus Hiring Tip: When interviewing product managers, look for how often candidates refer to the bigger vision of the company. 23. Great product managers understand the very tricky balance between getting it right and getting it out the door. 24. Help Your Team THE RIGHT PRODUCT Ship Photo: Alan/Flickr 25. Start with your team’s most creative solutions. Improve your ideas with: - Feedback from testers and active users - Criticism from non-users - Input from founders and leaders - Ideas from anywhere you can get them BELIEVE BUT LISTEN 27. To users Help Your Team THE RIGHT PRODUCT Ship Photo: Josue Goge/Flickr 28. Advocate for the User A Core Use Case tells the story of who should use the product and why - Articulating the core use case is the hardest part of building a new product 30. The “Do’s” for Product Managers - Coordinate key decisions based on team members’ input - Negotiate disagreements and maintain progress - Develop consensus from team factions, (disagree but commit) 31. The “Don’ts” for Product Managers - Don’t try to build what you think is right - Don’t expect that the team will execute orders blindly - Don’t forget where credit is always due 32. As a product goes to market, you should be game-planning the next iteration: - Plan for improvement (with entire team) - Additional testing - Brainstorming solutions based on data and feedback Your Job Is Never Done 33. There is no right product... but there is a right way to be a Product Manager. Effective Product Managers simply help their team move forward. The Product Is Never Finished 34. No product will ever quite be right for everyone; it’s an ongoing process of continued development and iteration to make it better. Make sure to subscribe to my channel if you liked the video! Music Supplied by Tobu: Artist Name: Tobu - Colors Video link: https://www.youtube.com/watch?v=eyLml-zzXzw LISTEN on Spotify: http://open.spotify.com/track/6AoBSeZ... BUY on iTunes: https://itunes.apple.com/us/album/col... BUY on Bandcamp for 0.99$: http://7obu.bandcamp.com/track/colors FREE download: http://7obu.com/downloads
Views: 2561 Biness
Igor Sokolov - HADIcycle: the Product Management process
 
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Igor introduces his vision on the way we can stop developing too many features, which our users don't need and use. And do it by researching the market with features and tests allow us to get more context on the user and jobs needed to be done. Talk has been conducted at ProductTank Odessa July meetup on July 28, 2018
Views: 240 ProductTank Odessa
How To Build A Product Roadmap In 60 Seconds
 
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Roadmap like a boss with ProdPad.
Views: 36806 ProdPad
How to Become a Great Product Manager by Facebook Product Manager
 
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👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2w9yJEs Find out more about us: http://bit.ly/2eWbRwX 💻 George Zeng, Product Manager at Facebook, answered all key questions about Product Management such as what does it mean to be an outstanding Product Manager, what does a day in the life of a PM actually look like and how to achieve & maintain a successful PM career? He also taught some tricks of the trade and how to nail it like a PM. George has over 5 years of Product Management experience, working at Facebook and his own company, AirCare Labs. Prior to Facebook, George lead sales for Groupon and earned an MBA from Wharton. ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2eW5AkJ Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2eWbRwX 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 21479 Product School
Making sense of MVP (Minimum Viable Product)
 
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Adapted from Crisp's blog by Henrik Kniberg. Explaining his MVP drawing. This drawing shows up all over the place, in articles and presentations, even in a book (Jeff Patton’s “User Story Mapping” – an excellent read by the way). Many tell me the drawing really captures the essence of iterative & incremental development, lean startup, MVP (minimum viable product), and what not. However, some misinterpret it, which is quite natural when you take a picture out of it’s original context. Some criticize it for oversimplifying things, which is true. The picture is a metaphor. Find the original article here: http://blog.crisp.se/2016/01/25/henrikkniberg/making-sense-of-mvp Video by The CRM Team. For more great content have a look at our resources page here: http://thecrmteam.com/resources/
Views: 120768 The CRM Team
Project vs Product Mindset
 
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As part of the Scrum Tapas video series, Professional Scrum Trainer Ralph Jocham discusses the evolution of mindset from a project to product point of view. He looks at some of the differences and benefits of thinking about a product rather than a project.
Views: 7279 Scrum.org
Adversarial Product Management
 
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Mentor Talk w/ Chris Butler Overview: To make something great it needs to be forged through adversarial means. During this talk, you will understand what adversarial models are for yourself, your teams, and your products. We will touch on the various places that adversarial models are used in today's world and how adversarial models (with compassion) creates great products. Become a Mentor: LINK: http://TheProductMentor.com The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by fundamental goals...Better Decisions. Better Products. Better Product People.
Views: 46 TheProductWay
Project Management Simplified: Learn The Fundamentals of PMI's Framework ✓
 
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✅http://lig.academy - Need a better job? Most LIG members find their ideal employment within as little as 15 days. Welcome to this week's episode where I make project management simple for you. To make it applicable to the majority of the audience, I am teaching Project Management Institute's (PMI) project management framework. ________________________________________________ Textbooks and frameworks are always boring. So, to make project management more interesting for you, I ran a project to demonstrate what steps to take and when. You won't regret spending 50 minutes to learn the basics of a wonderful practice called project management. You can also download all the templates I used in the session here (no need to register); https://thecareermastery.com/career-tips/project-management-simplified/ Although I strongly recommend you watch the entire session without skipping, for those of you who are just looking for snippets of information, you may find below the index of the video; 03:03 What is a project, program, and portfolio and how are they different from operations? 04:08 Project = Project Life Cycle + Project Management Process 04:43 Project Life Cycle 06:52 Process Groups 09:27 LIG, PMP certification or CAPM certification, which one is right for you? [Hint: I am biased!] 11:53 Process Groups - Initiation 13:06 Process Groups - Initiation - Project Charter 16:50 Process Groups - Initiation - Stakeholder Identification 18:17 Process Groups - Planning 20:30 Process Groups - Planning - Collecting Requirements 22:45 Process Groups - Planning - Defining the Scope 24:41 Process Groups - Planning - Scope Baseline 25:12 Process Groups - Planning - Work Breakdown Structure (WBS) 32:22 Process Groups - Planning - WBS Dictionary & Scope Creep 34:39 Process Groups - Planning - Time Management / Developing a Schedule 36:00 Process Groups - Planning - Gantt Chart 37:38 Process Groups - Planning - Fast Tracking a Project & Project Crashing 38:52 Process Groups - Planning - Cost Management 39:42 Process Groups - Planning - Budget development (for PMP or CAPM takers) 41:02 Process Groups - Executing 42:04 Process Groups - Executing - Gold Plating 43:16 Process Groups - Monitoring and Controlling 45:00 Process Groups - Monitoring and Controlling - Earned Value 47:57 Process Groups - Closing Process Group _______________________________________________________________ What is even a project? It definitely has a sexy tone to it right? Project… I just love the way it sounds. I wonder how cool it must sound in French. Proje… Well, project is a temporary endeavor to create a unique solution. Yeah that’s operations. No Well, the difference between a project and operations is fairly simple. A project ends. So, it’s temporary. You implement your project, you close it, you create a unique product/service/ or whatever outcome you wanted then you are done. Whereas in operations, it’s on-going and repetitive. You may have also heard about the terms program and portfolio. Let me just quickly explain them here. Program is multiple projects put together. Combined. And Portfolio is similarly. Multiple programs put together. So, it’s project, program, portfolio. Now before I go further, and dive deep. You need to understand something crucial. To run any project, you need 2 methodologies. The first one is a project life cycle and the second one is project management process. Most people confuse these 2. And if these are not clear, you can kiss the PMP certification goodbye. It’s absolutely amazing how many content creators in YouTube confuse these two. They are not interchangeable. You cannot afford to confuse a project life cycle with a project management process. Don’t worry I am going to make it very simple for you. Let’s start with Project Life Cycle. Project Life Cycle is unique to a project, to an industry, to your needs. It’s highly customizable. Think of it like this; a human development is a project. So, your life cycle is; 1) Conceiving 2) Birth 3) Childhood 4) Teenage hood. Teenage hood. Is that a word? Teenaging? 5) Adulthood 6) And death Easy stuff right? So, now if it was an IT project. I am not an IT but it would like something like this; High-level design Detailed Design Coding Testing Installation And Turnover This is project life cycle. The term cycle is a bit confusing here. I think. But who knows. This video covers; project management project management institute pmp project management professional certification project life cycle project management PMI managing a project project management fundamentals fundamentals of project management project management for beginners project management course
Views: 774305 Deniz Sasal
Steve Jobs  Interview - Success is about creating content not managing process
 
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Steve Jobs Interview - Success is about creating content not managing process. products are not about Process. Great products are about Content. 1996
Views: 38357 blakmagik4
Product Management Thinking In 2 Minutes | Solve For X
 
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Product management is creative problem solving. As soon as you learn how to think about the variables, you can learn how to build something great. And product manager extraordinaire Christian Arca can take you through it in 2 minutes. Product management boils down thinking about the following issues: 1. Customer needs or wants 2. The solution those needs/wants 3. The product value Needs and wants are problems that people have – things they want to do but don’t have the tools to accomplish, or things that could help them do something better than they currently do. Your product is going to step in, like a comic book superheo, and solve that problem. But there are multiple ways to solve for needs. So it’s important to think about the product value: what are the benefits of the feature or product you want to build? Benefits can help you pick which way, or what feature, you choose in order to solve for a customer’s needs If you want to become a product manager for the ages, or want more entrepreneurial tips and tricks, check out One Month’s accelerated learning blog: learn.onemonth.com http://onemonth.com http://twitter.com/onemonthedu http://facebook.com/onemonthedu http://youtube.com/onemonth
Views: 1056 One Month
#ProductCon: The Product Management Conference
 
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In this video, Aarthi Srinivasan, Director of Product at Target, talks about Product School, how it has grown over the years and the Product Conference that was held in March 2018 in San Francisco and Silicon Valley. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Find out more about us: https://prod.school/2v9IX4D 💻 ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data Analytics, Digital Marketing, UX Design and Product Leadership courses; our instructors are real-world product managers working at top tech companies, such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal and Netflix. Our classes are part-time, designed to fit into your work schedule. Our campuses are online and in 16 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: https://prod.school/2v9IX4D In addition to classes, each of our campuses hosts weekly events with top industry professionals about Product Management, Data Analytics, Coding, Digital Marketing, UX Design and Product Leadership. Click here to see what we have coming up: https://prod.school/2KOdvn1 Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. Get your copy here: https://prod.school/2UsDC2J #ProductManagement #ProductSchool #Upskill #TechEducation #Business #ProdMgmt #ProductManager #Product #PM #IT #Management #PMP #ProductDesign #FinTech
Views: 316 Product School
How to Prioritize by Google's Product Manager
 
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Product Management event in Silicon Valley about how to prioritize. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Don’t forget to follow us on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2ysHffz Find out more about us: http://bit.ly/2xrKZjA 💻 How important is prioritization? In order to build the best possible solution, a product manager needs to understand WHY they are building. Once the problem and stakeholders have been identified, how does a PM tackle solving it? Jeff Betts, a Product Manager at Google, covered this problem-solving framework and share insights and anecdotes from his user-first approach to product development and prioritization strategy. Jeff has over 6 years of Product Management experience at companies such as Google, Twitter, Stitch Labs and Nitro Inc. Prior to working as a PM, Jeff built and designed websites. He holds a Bachelor’s Degree in Economics and Mathematics. Chapter 1 1:10 What the talk is about? Chapter 2 2:10 What does priority mean? Chapter 3 4:30 Who are your customers? Chapter 4 9:40 Who do you want your customers to become? Chapter 5 12:30 Problem to solution Chapter 6 16:40 Portfolio thinking Chapter 7 22:45 Objectives & key results Chapter 8 26:05 Iterate & learn Chapter 9 30:25 Conclusion Chapter 10 31:00 Questions Chapter 11 36:10 Prioritizing tasks and fitting them to key results Chapter 12 40:15 How to balance feature prioritization Chapter 13 47:25 How to allocate your time ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2wV0fUU Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2xrKZjA 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Views: 9333 Product School
Product Management for IT and Software
 
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This webinar introduces product management for IT and software. It provides concrete guidelines about key success factors. A case study is provided. Subscribe to the ITMPI to access over 1000+ hours of on demand, PDU approved webinars: http://www.itmpi.org/subscribe Free membership gives you access to over 150 live, PDU approved, educational broadcasts throughout the year at www.itmpi.org/webinars Premium membership gives you unlimited access -- for a period of one whole year -- to over 1000+ hours of archived PDU approved recordings at www.itmpi.org/library Use coupon code YOUTUBE during checkout to reduce your premium membership price from $199 per year to $99 per year. That's a $100 discount. And that's $99 for unlimited PDUs for ONE WHOLE YEAR! CONNECT WITH US: Google+ - http://bit.ly/13TR5FU Facebook - http://www.facebook.com/ITMPI Twitter - http://www.twitter.com/ITMPI LinkedIN - http://linkd.in/1tKbrOB Pinterest - http://www.pinterest.com/itmpi/ ABOUT US: The IT Metrics and Productivity Institute (ITMPI) is an organization dedicated to best practices education in IT management, project management, and software development. Our mission is to pull together the expertise and educational efforts of the world's leading IT thought leaders and to create a single online destination where IT practitioners and executives can meet all of their educational and professional development needs. We also have created the largest repository of high quality, PDU and CDU approved, online education in the world. ABOUT THE PRESENTER: Dr. Christof Ebert is managing director at Vector Consulting Services. He supports clients around the world to improve product strategy and product development and to manage organizational changes. Prior to that, he held global management positions for ten years at Alcatel-Lucent. A trusted advisor for companies around the world and a member of several of industry boards, he lectures at the University of Stuttgart and at the Sorbonne in Paris. He authored several books including the most recent “Global Software and IT” published by Wiley. He received the IEEE distinguished visitor award and is a member of the Alcatel Technical Academy. He is also the co-author of "Best Practices in Software Measurement."
How to Hire Product Managers | Interview with Jeana Alayaay
 
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To build a product, you need a team of engineers, designers, and the glue that keeps them together: product managers! The role of the product manager has dramatically changed over the past decade, and because it’s still a relatively new field that’s in flux, companies often struggle to find candidates, which in turn makes it hard for candidates to understand what companies are looking for. So all this month, we’re going to focus on a number of best practices for sourcing, hiring, interviewing, and retaining product managers. In today’s episode, we’ll focus on giving you a lay of the land, starting with how product management is evolving and how to go about sourcing candidates for a product manager position at your company. To help us out, I’ve invited Jeana Alayaay, the Director of Internal Products and Services at Pivotal. This episode is chock full of helpful best practices for both product managers and those looking to hire them. As you watch, you’ll learn the following: - How product management has evolved over the years - Why you need to think about the type of product manager you are looking for (hint: there is more than one persona!) - How to communicate the key criteria you are looking for in a candidate - How to build a pipeline of candidates - How to train recruiters to help screen candidates - How to stop hiring out of desperation - Why it’s actually helpful to give candidates a quick no -- Build is produced as a partnership between Femgineer ((http://femgineer.com/) and Pivotal Tracker (http://www.pivotaltracker.com/). San Francisco video production by StartMotionMEDIA (http://www.startmotionmedia.com/design/).
Views: 675 Femgineer